our team
We believe in team work.
Our team is our greatest strength. It consists of graduates of the best international universities, with a broad mix of backgrounds. All of us have entrepreneur flair and experience in
  • Mergers and acquisitions;
  • Fund raising for Asian corporates in international markets;
  • Structuring joint ventures between local and foreign parties;
  • Building business models and advising international corporates on their best strategies in Asia;
  • Conducting financial market analysis, negotiations, due diligence and legal documentation.

Meet some of our team members :

Joe Horn


Is the founder and CEO of Strategy613. Joe holds a Bachelor’s degree in Mathematics from Oxford University and a Master’s degree in Pure Mathematics from Cambridge University. After graduation, Joe joined Deutsche Morgan Grenfell in Singapore and later Merrill Lynch in Hong Kong. Since founding Strategy613, Joe has established himself as one of the foremost business and finance advisors inChina. In addition to English, Joe is also fluent in Chinese, French and Thai.

Krit Damrongrat

Vice President

Graduated from Chulalongkorn University with a Bachelor's degree in Civil Engineering and was awarded the Thai Government Scholarship to pursue a Master’s degree in Structural Mechanics at the Asian Institute of Technology. He also holds an MBA from Tsinghua University where he was selected to attend the exchange program at Stanford Graduate School of Business. Krit started his career as an engineer at Metric Engineers & Architects Consultancy and later at Siam Cement Group where he helped set up its Shanghai trading branch office. 

Sudaluk (Ann) Watchakittikorn

Chief Operation,Finance & Human Resource

Holds a bachelor’s degree with first class honours in Fine Arts and Applied Arts from Thammasat University in Bangkok. Before joining Strategy613, Ann was part of a management team at a trading firm and also worked at the Raffles Design Institute in Bangkok. During her time at Strategy613, Ann has worked on many  projects with Thai and Chinese conglomerates and Government agencies.

Zhi Yubing

Senior Associate

Holds a Bachelor’s Degree in Electronic Information Engineering from China University of Geosciences along with a Master’s Degree in Finance from the University of Sydney. Before joining Strategy613, she worked as a Data Analyst of Taiwan Market at Thomson Reuters in Beijing. Yubing passed Chartered Financial Analyst (CFA) Level 1 in 2010 and obtained her qualification as Equity Exchange Broker in 2014. She is also a Project Manager of ChangAi Children’s Project, a Thai-funded, China-based non-profit organization. Yubing speaks fluent English and intermediate Italian.

Federico Abbasciano

Senior Associate

Graduated from Ca’ Foscari University of Venice with Bachelor's and Master's degrees in Contemporary Chinese Studies and holds a Master's degree in Modern Chinese Studies from the University of Oxford, where he studied Chinese history and politics. Prior to joining Strategy613, Federico traveled extensively throughout China and worked as an English teacher and independent researcher. Federico is fluent in English, Chinese and Italian and speaks upper-intermediate French.

Zesu Wei


Graduated from University of San Francisco as the Valedictorian with the Master’s degree in Financial Analysis, and received the Bachelor’s degree in Geology from Peking University. Before Joining Strategy613 in 2015, Zesu Wei worked as an intern in PwC San Francisco office PE/VC valuation group and as an Associate in Dragon Financial Group in North California.  

Poonyavee Boonjai


Holds a Bachelor's degree in BBA International Program with first class honours from Thammasat University. Upon graduation, she joined KPMG Thailand where she worked as an audit assistant serving clients from various industries ranging from eletronics to consumer products. Afterwards, she worked as an equity research assistant serving three senior analysts who specialize in telecom, property and energy sector for 4 years at Phatra Securities. Poonyavee is fluent in Thai, English and speaks intermediate Chinese.

Saowanee (Muki) Xie


Graduated from Mahidol University with Bachelor's degree in Business Administration along with a Master's degree in Business Administration from Tsinghua University. Prior to joining Strategy613, Saowanee organized the Healthcare Innovation Forum 2016 hosted by Tsinghua University and The University of Pittsburgh. The event was considered a great success in promoting healthcare innovation in China. She is fluent in English, Thai, and Mandarin Chinese.

Wathiraporn Lee


Hold a Bachelor’s degree in Banking and Finance with first class honors from Chulalongkorn University where she was an exchange student at National Taiwan University. She previously did a summer project at Deloitte Consulting assisting Technology, Media and Telecommunication industry. Wathiraporn is fluent in Thai, English and Chinese.

Mengqi Yang



Zhao Hui

Operation,Finance & Human Resource Manager

Holds a Bachelor's degree in Ideological and Political Education from Peking University. She has been in charge of Strategy613 Beijing office's accounting, HR, logistics, and secretarial work since 2008. Zhao Hui obtained her Qualification as Equity Exchange Broker in 2014.

Sitanant Srichanthuk

Operation,Finance & Human Resource Manager